Create Slide Content Templates Before Beginning Production
This best practice is a strategy to help you "work smarter, not harder" when creating consistent content in presentations; and it goes way beyond just having a set of standard company templates for charts. It is the often-overlooked process of:
- Assessing the content needed for a presentation – look for sets of various charts that will be repeated throughout the presentation (e.g., a set produced for each product line), series of charts that present data in the same format (e.g., different data, identical visual appearance), bio pages, contact pages, etc.
- Identifying how many contributors will be involved. Many contributors means a more controlled presentation-development process is needed to produce a consistent-looking presentation. But even if there are only a couple of people producing the presentation, it still makes sense to create templates for the sets and series of charts.
- Developing and distributing section templates to contributors, including instructions on how to complete them.
It may seem like a lot of prework; but if you value consistency within your presentations, this process will actually save you time (and, therefore, money). It is better to have a solid blueprint for a presentation before production begins than to try to make everyone's charts consistent after you have received them.
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