Tutorial for Concepts 008 – Confusion/Clarity

Using the Concept for Confusion

These frameworks (one for confusion and one showing a way through the confusion) are best used as a watermark behind your text message. The arrows going in different directions suggest chaos and should be very subtle so the overlaying text message can be easily read. The way through should be prominent, however. See the example of each below.

Customizing Concept for Conflict

Adjust size

If you want to change the size/shape of the PowerFramework, be sure to group it and resize the entire group. Once resized, ungroup to proceed with other customizations.

Color variations

Because these frameworks are used as a backdrop for a text or other framework, the colors you should use are the light colors within your palette. You can lighten them up even further by increasing the transparency or actually changing the color itself within the color control menu. The only arrows that should be prominent are those in the center of the resolution framework that all point right (see the example for clarification). You may also want to consider making the background of your text a color and then applying a transparency percentage. This will make the text pop a bit more in some cases

3D variations

3D is not recommended for this framework when it is used as a watermark.

Shadows

Shadows are not recommended for this framework when it is used as a watermark.

Gradients, patterns, and pictures

You may consider using gradients if they are extremely subtle and do not obscure the subtle message of the framework

Animations

Animation for these frameworks should be restricted to fade-in reveals and fade outs. For example, you can place one framework over the other and fade the confusion out and fade the resolution in simultaneously. You can time your text or other graphic reveals to synch with these animations.

Series that relate to this tutorial:

CN008 – Concept 008 – Confusion/Clarity

Possible use example