Mouse-Overs as a Means of Tailoring Messages to Specific Audiences
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There are instances when only a part of a presentation is pertinent to a particular audience. For example, a company may develop one presentation to introduce a company's full product line; but the presenter may determine that not all product lines are relevant for all audiences. So, how would you 1) gracefully determine which part of the presentation is relevant to your audience and 2) begin presenting at the appropriate place in the presentation? Mouse-over hyperlinks and click hyperlinks are a perfect solution.
Download the example presentation to learn how mouse-over and click hyperlinks work. The mouse-over and click hyperlinks work in slideshow mode, which uses the whole screen; therefore, you'll need to print this article so you can be guided through the review while the presentation is onscreen.
- Go to slide 1 and put the presentation in slideshow mode. This is where the presenter determines what is relevant for the audience.
- Place your pointer on the right-hand side of the Product A bar. Don't move the pointer over any of the bars as you move it into position.
- Slide the pointer left over Product A. This brings up a description of Product A.
- Slide the pointer to the right, off of Product A and then back onto it. This takes you back to slide 1.
- Slide pointer to the right, off of Product A bar, move it down to the right of Product B bar.
- Slide the pointer left onto the Product B bar. This brings up a description of Product B.
- Slide the pointer to the right, off of Product B and back onto it. This takes you back to slide 1.
- Slide pointer right off of Product B bar, move it down to the right of Product C bar.
- Slide the pointer left over Product C. This brings up a description of Product C.
- Slide the pointer to the right, off of Product C and back onto it. This takes you back to slide 1
These precise pointer movements will keep the screen contents from jumping all over the place. Moving from description to description will be controlled and fluid.
- You're back on slide 1 and you've identified the correct product to present to your audience. Slide the pointer left over the desired product. This will take you to the section within the presentation that introduces the desired product.
- Present the section just as you would any other presentation. Click to advance to next slide or to begin an animation scheme. The individual sections can contain as many slides as you wish.
- Ending the presentation. You don't want to click into another product area after presenting the desired product information. At the end of each product section, add an action button that, when clicked, will advance to the summary slides, bypassing any other product sections.
By using mouse-over hyperlinks, you are able to reserve the click hyperlinks for destinations outside the presentation or other navigation.
Setting up these action buttons is easy. There are only a few easy steps to make this happen either within presentations that have already been developed or within presentations that are being developed.
To set up an action button …
- Click on Slideshow on the horizontal menu bar
- Put pointer on Action Buttons
- Click on Custom action button
- Draw the bar on the slide
- An Action Settings menu will come up
- Click on Mouse Over tab
- Click radio button for Hyperlink to:
- Click on the downward pointing arrow to the right of the window
- Scroll down and click on Slide …
- Select the slide you wish to assign to the action button
- Click OK
- Click OK on Action Settings menu
If you wish to make the action button a different shape …
- Click on action button
- In Draw menu, select Change AutoShape
- Go to the shape menu you wish and select the desired shape
To return to starting slide, create an action button and a mouse-over hyperlink to return to the starting slide.
This is only one application for mouse-over hyperlinks. Create action buttons and hyperlinks anywhere in the presentation that you wish to provide choices for your audience. You can also use them if you want to conduct a little quiz: pose the question, mouse over for the answer.
An important note: be sure that you check the preferences for your presentation to be sure that there is no designated hyperlink base, Otherwise your mouse-over and click hyperlinks will route you somewhere you don't intend. Click on File on the horizontal menu bar, select the Summary tab, and remove any url that may be in the hyperlink base window.
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A presenter can be in control of a presentation or not. Scrolling through slides to get to a desired section of the presentation is unprofessional and creates a bad impression. Use the devices PowerPoint has provided. Your maneuvers will be more elegant and graceful as you navigate your audience through the presentation materials.