Your presentation-development partner … demonstrate and inspire!
Tutorial for

Concepts 007


Using the Concepts for Propellers

These frameworks are great for showing driving forces. The propeller can be identified as the force and the blades can be individually identified. There are also frameworks in this series that illustrate a spinning off from a central pivot point or force. The arrow ends indicate that there is a result from each of the "blades."

Customizing Concepts for Conflict

Adjust size

If you want to change the size/shape of the PowerFramework, be sure to group it and resize the entire group. Once resized, ungroup to proceed with other customizations.

Color variations

Select color from your document's color palette or a complimentary color so that the PowerFramework will reflect the color scheme of the rest of your document. Select "No line" if you want to eliminate the outline of the object, or change the line point size if you want thinner or heaver lines.

3D variations

3D doesn't work really well because of the layering of the individual fields, In order for 3D to work correctly, the "blades" would have to all be in one field; and that would defeat the ability to color a blade individually for highlighting.


Similar to the 3D issues, shadows assigned to this framework best if they are understated, as there is the possibility that they will interfere with conveying the concept. Also, when the shadows that are cast are long and overlap the other blades/arrows, the framework becomes disjointed and fails to do the job for which it was intended.

Gradients, patterns, and pictures

Gradients and patterns can be added as fills from the "Fill Effects" menu. It will be difficult to get the gradients to look realistic because of the many directions the "blades" are pointing. A good gradient to add, however, is for the pivot or center point: a gradient applied from the center (inside light/outside dark) gives a 3D appearance and looks nice (see example above).


This is a really fun graphic to animate. Remember that animations should always be applied that complement the meaning of the flow? Well, here you can use the pinwheel entrance animation and it looks great. Group the whole framework and animate it as a group. After it has entered the page/slide, then start the text reveals on clicks as you speak.

The propellers wobble, which may be okay for your use. If you don't want them to wobble, you need to add to the group a circle with no fill color and no line color. Center the center of the propeller perfectly inside this circle before you group. When you add the spin animation, the propeller will spin perfectly without any wobble.

Click on a name for more information.
Click on a thumbnail to view a larger image